What’s So Special About Apparel? 

Clothes – everyone wears them (at least, we hope). Whether wearing a uniform for work, a sweater for warmth, or a baseball hat to shield from the sun, everyone regularly depends on different articles of clothing for the utility they provide.   As a business...

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Brand Matters: The Value of Self-Care 

It’s hard to take care of others if you aren’t taking care of yourself. As a business owner, it’s important to practice self-care in your own life to encourage  your employees and clients to follow suit. Implementing self-care and positive lifestyle changes can...

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Brand Matters: The Gift that Keeps on Giving

“It’s better to give than to receive.”  While this may come across as a cliché, there is real truth behind it – and the old adage applies to more than just your personal life. Corporate gifting can reap benefits whether it’s from an employee or client...

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Brand Matters: Ready. Set. Gift!

The calendar year continues to fly by and we are quickly racing toward the holiday season. Christmas and the New Year are still months away, but in the world of corporate gifting and today’s crazy climate, it’s never too early to start thinking about gifts! ...

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Brand Matters: Business as Unusual

Dare to be uncommon  Ordinary business practices lead to ordinary business.   We all know print and promotional products are effective forms of advertising – that’s how they drive a $28 billion industry. But with so many companies selling the same shtick, how...

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Brand Matters: eCommerce Solutions Built for Promo

There was a time when online shopping was confined to bidding on rare eBay collectables. Now, almost 20 years later, we can conveniently purchase everything online: from pet supplies and groceries to personalized t-shirts and branded signage. Consumers across...

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Brand Matters: Eco Friendly Promotional Products People Expect

One of the biggest positives (yes, we said positives…) of the 2020 pandemic is that many companies have become more environmentally friendly.   From reducing office space and single-use products to the new hybrid workforce that commutes far less, companies are...

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Are You Overlooking the Big Picture?

There’s no denying the COVID-19 pandemic rekindled consumers’ love for puzzles. In 2021 alone, puzzle sales reached $833 million and analysts project continued market growth in 20221. The item’s popularity caught our attention as one of the hottest trends for...

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Brand Matters: 2022 Promotional Product Trends

As we move into 2022, there is one trend that is undeniable. Print and promo are back and more effective than EVER before.   According to a recent study of 300 corporate gift buyers by GiftNow, corporate gifting is expected to reach $242 billion this...

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Gift Programs Minus the Headache

Nothing takes the joy out of gift programs more than the stress of bringing it all together! There are selecting products, designing artwork and packaging, creating personalized cards, collecting orders, managing proofs, and shipping and fulfillment. Add in the...

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The Sweet Spot: Just the Right Gift at Just the Right Time

Building Relationships through Just the Right Gift at Just the Right Time Some days are just hard. It doesn’t matter what you try, nothing seems to work. Your task list keeps growing instead of getting shorter. You find no joy in what you do. But other days it...

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Top 3 Media Gift Ideas

The holidays are right around the corner, and for those of you working in the marketing or public relations industry, now is the time for you to start thinking about media gift ideas for the friendly reporters in your life. And if you’re not, remember that...

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Should You Give Holiday Gifts to Employees?

It’s that time of year again! Hard to believe, but it will be 2019 in the blink of an eye. But before the New Year arrives, you need to decide if should give your employees holiday gifts, and if you decide to go down that road, what type of gift is appropriate?...

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3 Steps to Put More Love in Your Life

In my last blog I mentioned that a million dollar mindset is about more than money. It’s about experiencing and sharing the love and joy in our lives to make the world a better place Here are 3 easy steps to put more love in your life: LOVE what you do. It...

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How Tailed Appreciation Can Build a Terrific Team

Actions speak louder than words, that’s what we’ve all been taught, but is that accurate? Well, for some yes, and others not so much. When it comes to showing appreciation, everyone is different. As a result, showing appreciation in the workplace can be...

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