by Rich Bewley | Mar 20, 2022 | Brand Matters, Brand Storytelling, Brand Values, Content marketing, Marketing
When it comes to building a brand, the story behind your business is just as important as the brand itself. Storytelling offers your selling proposition in a more discrete manner than previous branding models and provides a less invasive means of promotion to...
by Rich Bewley | Feb 7, 2022 | Brand Matters, Employee Engagement, Marketing, Social Responsibility
One of the biggest positives (yes, we said positives…) of the 2020 pandemic is that many companies have become more environmentally friendly. From reducing office space and single-use products to the new hybrid workforce that commutes far less, companies are...
by Rich Bewley | Jan 7, 2022 | Brand Matters, Employee Engagement, Marketing, Social Responsibility
As we move into 2022, there is one trend that is undeniable. Print and promo are back and more effective than EVER before. According to a recent study of 300 corporate gift buyers by GiftNow, corporate gifting is expected to reach $242 billion this...
by Rich Bewley | Sep 13, 2021 | Employee Engagement, Gift Giving, Gift Programs, Marketing, Promotional Products
Nothing takes the joy out of gift programs more than the stress of bringing it all together! There are selecting products, designing artwork and packaging, creating personalized cards, collecting orders, managing proofs, and shipping and fulfillment. Add in the...
by Rich Bewley | Sep 13, 2021 | Corporate gifts, Employee Engagement, Gift Giving, Gift Program, Marketing, Promotional Products, The Sweet Spot
Building Relationships through Just the Right Gift at Just the Right Time Some days are just hard. It doesn’t matter what you try, nothing seems to work. Your task list keeps growing instead of getting shorter. You find no joy in what you do. But other days it...
by ps_editor | Feb 13, 2017 | Marketing, Promotional Products
Gone are the days where providing random trinkets to customers is considered a strategic promotional marketing tactic. In today’s world, your customers are bombarded with useless products that make their way into the junk drawer or the kid’s toy chest. In order...
